Recent decades have seen an upsurge in visitation to rock art sites as well as an increase in commercial reproduction of rock art and attempts to understand the meaning and function of that art within the indigenous cultures that produced it. What motivates this growing interest and what do these interpretations and appropriations of Native American petroglyphs and pictographs reveal about contemporary cultural dynamics? Focusing on the southwestern U.S., this book critically examines the contemporary implications of the interpretation, appropriation, commodification, and management of indigenous rock art.
Neither archaeological interpretations nor commercial reproductions of rock art operate in a cultural vacuum. Both the motivation to seek out rock art and the specific meanings attached to it are deeply embedded in narratives about Native Americans already created by anthropologists, archaeologists, photographers, novelists, film and television producers, the tourism industry, and New Age discourse. For those interested in rock art as a window into indigenous cultures of the past, our contemporary projections of meanings are of great concern. Applying the tools of critical/cultural studies to both academic and popular discourse, Rogers explores the implications of such projections for rock art studies, contemporary gender dynamics, and the neocolonial relationship between Euro-Americans and Native Americans.
This is a significant work. Approaching rock art from a critical/cultural studies perspective while focusing on contemporary uses and understandings of rock art positions the book in a unique space—a space that will garner attention from archaeologists, anthropologists, historians, among others, and challenge scholars to think differently about the images and sites that form the focus of their research.
Liam M. Brady, author of Pictures, Patterns, and Objects: Rock-Art from the Torres Strait Islands, NE Australia
Archaeologists and historic preservation specialists certainly need to read this. Rock art enthusiasts need to read this. Park rangers need to read this. And others should read it—the unsettling messages and useful critical methods are broadly important, and the focus on rock art delivers an appealing, fun, and attractive way to ‘get it.’ There are no other books that do what this one does.
Kelley Hays-Gilpin, professor, Northern Arizona University and Edward Bridge Danson Chair of Anthropology at the Museum of Northern Arizona
Richard Rogers’s examination of communication referencing Native American rock art in the non-Native discursive world guarantees polarized responses. Disarmingly accessible, unflaggingly self-reflexive and subtly subversive, the book is grounded in scholarship about and personal interaction with those who mark the landscape of the Southwest. In so doing Rogers articulates and undermines the rock art community’s common sense understandings. The result is an invitation to dialogue among cultures otherwise radically separated by time and space.
Christine Oravec, Professor Emerita of Communication, University of Utah
Incredibly current…. Rogers has presented a thoroughly researched and supported discussion of rock art’s increasing role in the contemporary cultural landscape. It is a publication that should become a staple source in any rock art scholar’s or enthusiast’s research arsenal.
La Pintura
Well worth a read by all who appreciate and experience rock art in not only the United States, but throughout the world.
KIVA
This unique book has much to offer. From those who feel uneasy about using indigenous visual heritage to illustrate books or knickknacks to others who are perpetually skeptical of interpretations of the ‘meanings’ of indigenous petroglyphs and pictographs, Rogers provides potent and sobering diagnoses.
American Antiquity
About the Author
Richard A. Rogers is a professor of communication studies and associate faculty in women’s and gender studies at Northern Arizona University. A rock art enthusiast, avocational archaeologist, and cultural critic, he has explored the rock art and archaeology of the Colorado Plateau and Great Basin for more than 25 years. His research has appeared in numerous journals, including American Indian Rock Art, Communication and Critical/Cultural Studies, and Environmental Communication.
Table of Contents
List of Figures
List of Color Plates
Acknowledgments
1. Connections, Chasms, and Contexts
2. Rock Art and Rock Art Studies
3. Representations and Appropriations of Native American Cultures
4. Hunting Magic, Shamanism, and the Contemporary Crisis in Masculinity
5. Phalluses and Fantasies: Kokopelli, Caricature, and Commodification
6. “Your Guess Is as Good as Any”: Indeterminacy, Dialogue, and Dissemination in Interpretations of Rock Art
7. Overcoming the Preservation Paradigm: Toward a Dialogic Approach to Rock Art and Culture
8. Searching for Flute Players, Finding Kokopelli: Reflections on Authenticity, Appropriation, and Absent Authorities
References Cited
Index